16 Top Ecommerce platforms in India ( Companies List) 2023

Top Ecommerce platforms in India ( Companies List)

Looking for the best eCommerce Platforms In India to sell your products online?

So here are 16 top e-commerce platforms in India you can use for your online store if you want to grow your business without any hassle

16 Top eCommerce platforms in India ( Companies List) 2023

Amazon India Best E-commerce platform in India

Amazon India is the largest marketplace in India. It has a wide range of products, including electronics, books and clothing. Amazon also offers a variety of payment options such as net banking, credit card etc., making it convenient for customers to make payments on their website. The company has a vast customer base with millions of registered users spread out all over India.

Snapdeal Electronics E-commerce platform

Snapdeal is the largest e-commerce platform in India where you will find products from more than 25 categories. The company was founded in 2010 by Kunal Bahl and Rohit Bansal with a vision to provide Indian consumers with a wide variety of products and services at a great value. 

The company has now over 1 million registered sellers and over 100 million users across India through its mobile app and website. Snapdeal offers products from leading brands such as Nokia, Samsung, Sony, LG Electronics and Panasonic etc.

Shopclues E-commerce platform

Shopclues.com is an eCommerce site owned by ShopClues India, Inc., a Delaware Company based in Gurgaon, Haryana. It was launched in July 2011 by Sanjay Sethi, Sandeep Aggarwal and Radhika Aggarwal. 

Shopclues has over 300k sellers who offer more than 20 Million products across 90+ categories like Fashion & Beauty (Branded), Home & Kitchen (Furniture), Electronics & Appliances etc.

Paytm Mis the best O2O E-commerce platform

Paytm Mall is the e-commerce unit of Noida-based digital payments company Paytm. Paytm Mall works on a hyperlocal offline-to-online (O2O) business model.

Paytm’s parent company One97 Communications operates Paytm eCommerce, where customers can find products from more than 1 million sellers across categories like beauty and personal care, home and kitchen, sports and health, appliances, mobile phones and laptops/electronics etc. 

The platform also has a marketplace for small businesses through which they can sell their goods directly to consumers.

The platform has over 200 million registered users with over 60 million monthly active users

 products within categories like beauty and personal care, home and kitchen, sports & fitness etc., appliances such as TVs/refrigerators/washing machines/, mobiles phones /laptops/tablets; cars & bikes; FASTag etc.,

Flipkart E-commerce marketplace

Flipkart Private Limited is an Indian e-commerce company, headquartered in Bengaluru and incorporated in Singapore. 

It was founded in 2007 by Sachin Bansal and Binny Bansal. The two met while working for Amazon in Bangalore. 

While Flipkart has launched its products like Flyte, they do not follow the traditional model of other players who own their infrastructure such as warehouses or even logistics firms themselves. 

Instead, they work with third-party partners (including Blue Dart) to deliver goods from point A to B via a network that includes sellers which employ transporters for delivery across cities and states within India.

Flipkart focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries & staples etc., thus providing both an end-to-end selling experience as well as fulfillment services for sellers at zero commission fee

MYNTRA Lifestyle E-commerce platform

MYNTRA is an online store that sells a wide range of products and home essentials. 

It was launched in 2007-08 by Nandita Sinha, and since then it has been one of the most trusted online shopping destinations in India. 

MYNTRA is owned by Flipkart, which also owns other e-commerce platforms such as Flipkart Fashion, Jabong (an e-commerce platform for fashion) and PhonePe (a mobile wallet).

MYNTRA has over 50,000 products across categories like clothing for men & women, footwear for men & women along with accessories like sunglasses & bags. 

The catalogue includes brands such as Allen Solly among other and some exclusive Indian brands such as Billionaire Boys Club (BBC), Chhota Chetan Bhatta etc. 

There are also many international brands available on MYNTRA like Levi’s Jeans which you can shop from their app or website!

The platform offers free shipping on all orders above Rs 499 with no minimum purchase value required so if you’re looking to buy some cool clothes without worrying about cost then this is your best bet!

IndiaMART B2B E-commerce platform

IndiaMART is an online business-to-business (B2B) e-commerce platform in India. It began in 1996 when Dinesh Agarwal and Brijesh Agrawal founded the website IndiaMART.com.

It was the first B2B portal in India that handled 97,000 product categories — ranging from machine parts, medical equipment and textile products to cranes; from thousands of towns and cities in India.

eBay Global E-commerce platform

eBay is a global marketplace for buyers and sellers to trade new and used items. They offer a range of services including online auctions, online classifieds, online shopping, online payments, and online marketing.

To get started with eBay, you need to sign up as an individual or business seller. 

You may also have the option to create a listing by selecting one that’s already available on eBay.

Tata CLiQ Electrical E-commerce platform

Tata CLiQ is a leading online store that sells a wide range of products like electronics, fashion, home & kitchen and more. They have tie-ups with many brands such as Apple, Samsung and Bajaj Electricals. You can get amazing deals on products that they sell.

They provide a hassle-free shopping experience with easy returns and replacement policies which makes it a preferred choice for many shoppers in India.

FirstCry Baby Products E-commerce platform

If you’re looking to buy baby and children’s products online, FirstCry is your go-to shop. You can find a wide range of products in categories like books, toys, clothes, home decor, baby care and more. The store also has a dedicated section for mothers which includes maternity wear and post-pregnancy clothing as well as essentials for women such as sanitary towels. 

1mg Pharmacy E-commerce platform

1mg is an online pharmacy in India. It was founded in 2004 by the Tata group and sells medicines, health care products, personal care products and beauty products. 

Ajio Fashion E-commerce platform

Ajio is a fashion and lifestyle e-commerce platform that offers over 25 million products across categories like fashion, lifestyle, home & kitchen, sports, cosmetics and more. 

ajio is a part of reliance retail 

The company was launched as an online portal called ‘Ajio’ and later expanded into offline stores under the name ‘AJIO by Reliance’. 

Alibaba’s Leading E-commerce platform

Alibaba is a Chinese multinational e-commerce company headquartered in Hangzhou, Zhejiang.

It is the largest e-commerce company in the world.

The company runs its online shopping website, as well as several major shopping portals.

Nykaa Beauty E-commerce platform

Nykaa is an online beauty and wellness destination that offers a wide range of products in the categories of makeup, skincare, haircare, fragrances, health & wellness and more. Nykaa has over 2,000 brands with over 60% market share of the Indian cosmetics industry.

Nykaa’s approach to retail is based on four pillars: range enhancement; digital experience; brand interaction; and retailer relationship management.

BookMyShow movie ticketing E-commerce platform

BookMyShow is an online ticketing platform for events in India. BookMyShow has a ticketing presence in more than 1,100 cities across India, Nepal and Sri Lanka.

The company’s technology enables online users to browse through thousands of events in entertainment, sports, concerts and movies as well as buy tickets directly from the site or its mobile app.

It was founded by Ashish Hemrajani (CEO)

GoIbibo Travel E-commerce platform

GoIbibo is a travel and leisure portal that offers a wide range of products and services. 

You can find anything from flights, hotels and cruises to car rentals, insurance policies, hotel deals and more. 

GoIbibo also provides coupons, deals and discounts on many of their services as well as daily offers.

There are many ways you can search for your destination such as by destination or type of trip (business trip).

what to look for in an eCommerce platform for a seller before starting listing products

The process of selecting a shopping cart can be quite daunting; however, if done correctly it can save you a lot of time and money as well as make sure that your business sells better. Here are some tips on how to select an eCommerce platform in India:

A listing process on Platform

The process of listing products on the platform is the most important step in selling any product on eCommerce platforms. The listing process involved creating a store and adding all your products, images and prices on the website.

It is always advised to take time while choosing an e-commerce platform for selling your products as it will determine how successful you will be in future as well. However, there are certain things that you should look out for when choosing an e-commerce platform such as:

  • Stability of the platform
  • User-friendly interface
  • Product categories such as electronics, fashion accessories etc.

Product Approval Process

  • You submit a product to the platform for approval and they will check if it meets all the requirements
  • After approval, you can start listing your products on the site

Order Management

Order management is the process of tracking orders, managing customer information and fulfilling orders. This is a crucial part of the eCommerce process because it allows you to track your orders, manage customer information and fulfill orders.

Supply Chain Management

Supply chain management is the process of managing and controlling the flow of goods, services and related information from the point of origin to the point of consumption. The supply chain management process involves planning, procurement, production, distribution, and delivery.

Shipping and Delivery Management

A Seller would be able to manage the shipping of their products if the eCommerce platform has this feature. This will help a Seller to keep track of their shipments and also provide them with the option to offer free shipping on some or all of their products.

Return, Replacement and Refunds Management

  • Return, Replacement and Refunds Management
  • What are the different types of returns, replacements and refunds?
  • How do you manage returns, replacements and refunds?
  • What are some best practices for returns, replacements and refunds?

Serviceable pincodes in India

The next thing that you need to know about is serviceable pincodes in India. This is an important factor because, if your product is delivered to customers who are located in a serviceable pin code, it will not be possible for them to place their order with you and buy your product.

Payment Gateway Integration

Payment gateway integration is one of the most important parts for the eCommerce store owner to accept payments from customers. Payment gateways are available in India and payment gateway integration is easy and fast, so you can start accepting payments within a few minutes of installation. Most popular payment gateways like PayU, Paytm, Mobikwik etc are reliable, secure and cost-effective.

Takeaway – Choose the correct eCommerce platform before starting to list your items.

As a seller, it’s important to choose the correct eCommerce platform before starting to list your items. 

The right eCommerce platform for your business will have a good reputation and easy-to-use interface. 

Make sure that the platform has good customer support as well.


So, these are the top eCommerce platforms in India. These platforms are widely used by online shoppers and sellers to buy and sell products online. There are many more e-commerce companies that we have not mentioned here but they also deserve to be on this list so that you can decide which one is best suited for your needs. 

We hope this article has given you some information about each of these companies and how they compare with each other so that you can make an informed decision before signing up with any website or app


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