If you have ever run an eCommerce site, then you know that it can be a lot of work. You need to build a website, set up a shopping cart, hire a developer and more. And while these are all important things to consider when launching your online store, there are five specific things that your online store must have and they will take your business to the next level right away:
If you are launching a new e-commerce website, you already know that there is a lot to consider.
You must select the right platform, design an appealing site, setup a sales funnel and so much more. While these are all important, there are five specific things that your online store must have and they will take your business to the next level right away.
- Social media integration: This is essential for a couple of reasons. First of all, it gives people who visit your site another way to connect with you and learn about what you do besides on their computer screens.
- we should mention that social networks like Facebook also make sharing easier than ever before: when someone clicks one button they’re sharing content across multiple platforms simultaneously without thinking twice about it so why not let them do this?
The 5 Things You MUST have in an E-Commerce Website
: A blog about the 5 things you need on your e-commerce website.
1. An SSL Certificate
If you’re not familiar with the SSL certificate, it’s a digital file that is used to secure the connection between your website and its visitors.
For example, when someone visits your site through any browser (Chrome, Safari, Firefox or Internet Explorer), they will see a padlock icon in their address bar. This means that their information is encrypted when being transferred from their device to your servers (or vice versa).
SSL certificates are important because they:
- Help protect user data against cyber attacks such as man-in-the-middle attacks or session hijacking when users surf on websites without encryption enabled;
- Encourage trust from users by displaying an extended validation certificate for added reassurance;
And finally…
- Securely encrypts all communications made between web browsers and servers.
2. A Payment Gateway
A payment gateway is a service that allows you to accept credit card payments on your website. It’s an important part of any eCommerce website, but it can also be used to help you process transaction if you’re selling physical products like clothes or shoes.
There are many different payment gateways available, with each one offering different features and accepting different types of cards. Some popular options include Stripe, PayPal and Braintree Payments.
3. Powered by the Right Platform
When it comes to e-commerce, you need to make sure your website is powered by the right platform. This is because a lot of platforms are designed for different purposes and they will not fit all of your needs.
You must know that there are many different platforms out there and each can offer a different set of features and tools based on their design purpose. For instance, one platform might be made for creating an online store while another one may be suited for designing gaming apps or even managing social media accounts for businesses.
If you want an e-commerce website then you’re going to need a specific type of platform that will provide everything that’s necessary for running an online store such as payment processing options and customer support services (among others).
Another important thing about choosing the right platform is making sure it has all the features needed by customers when they visit sites like yours because if they don’t see what they’re looking for then they’ll leave immediately without buying anything which defeats the whole purpose behind having an online presence in the first place!
4. User-Friendly Shopping Cart
Your shopping cart is one of the most important things to consider when building your e-commerce website. There are many different components that make up a good shopping cart and they all play an important role in creating a seamless experience for both you and your customers.
The first thing you need to do is make sure it’s easy for them to use. Your product pages should be optimized for mobile devices, so that users can browse and purchase products on their phones or tablets as well as desktops.
It’s also important that your checkout process doesn’t create unnecessary friction points like long wait times or confusing steps, because if people feel like they are wasting time on a page just trying to complete their order then chances are they won’t even bother completing it in the first place!
5. Excellent Customer Service
No matter how good your e-commerce website is, if you don’t provide excellent customer service, it won’t be successful.
That’s why it’s important to have a contact form where customers can ask questions or make comments about your products/services.
It should be easy for them to get in touch with you via email, phone and live chat (if possible).
You also want to make sure that the hours of operation are clearly stated so that potential buyers know when they can reach out to you if they need help or have any questions about purchasing.
To use your eCommerce site successfully, you need the five things listed here!
- A website with a good domain name.
- A blog where you can write about the products and share knowledge.
- Good pictures of the product for your shoppers to see, along with videos if possible (this is a big one).
- A great looking homepage that makes it easy for people to find what they’re looking for. Try using bold headlines and bullet points in this section, so that it’s easy on the eyes but also conveys information quickly.
- It may be helpful to include some sort of FAQ section at the top too, with answers to common questions like “What are my shipping costs?” or “Is there free shipping?”. This way people can easily find out what they need without having to scroll through all of your content just now!
- Lastly make sure that when someone selects an item for purchase there’s no confusion about where their money will go — does this mean going towards just taxes? Or does it mean including things like shipping charges? The more transparent you are at each step along their journey from start-to-finish with your site then chances are higher that customers won’t leave feeling ripped off later down road.”
Conclusion
Be sure that you are not missing any of these five things on your eCommerce website. If you are, then it will not be long before your business starts to suffer.
You will notice that customers start to leave due to poor service or unhappy with the products they bought from you. It is important that they feel secure and confident when shopping online so make sure everything is in place before launching!
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